There is KitKat — and then there is Japanese KitKat. Featuring a mindboggling array of flavors — some of them regional specialties found only in particular towns or prefectures, there is something for everyone (whether you actually love KitKat or not).
Some of these flavors have found their way to Manila via specialty stores, online resellers, and even supermarket chains. Here is a quick guide on where to find Japanese KitKat in Manila.
SM Supermarket Aura Premier: features a pretty good selection of the Otona no Amasa line including the New Year Dual Flavor Variant (actually just the White Chocolate and Milk Chocolate variants in a sigle pack); prices start at PhP 350.
Chotto Stop at Little Tokyo: stocks mostly single serve boxes instead of family packs — quite nice to give away as Valentines Day giri choco if that was your thing; prices start at PhP 80.
Market on the 5th at St. Luke’s Medical Center Global City (in photo): features a pretty good selection of the Otona no Amasa line including harder to find variants such as Pumpkin Purin (Pumpkin Custard) and other brands such as Nestle Crunch Matcha flavor; prices start at PhP 350.
The Landmark Supermarket Makati: mostly stocks the Otona no Amasa Matcha (Green Tea) and Strawberry variants — best price point in the city for the two most popular flavors so if you’re on a budget it’s worth the trip; prices start at PhP 250.
Family Mart Glorietta 3: mostly stocks the Otona no Amasa Matcha (Green Tea) and Strawberry variants as well as other goodies like Mousse Pocky Matcha flavor — open 24 hours so you can get your fix even in the wee hours of the morning; prices start at PhP 300.
Konbini Greenhills: like Chotto Stop they stock mostly single serve boxes instead of family packs — originally the place to get Japanese KitKat in Manila they are slowly being pushed out of the market by their bigger and more accessible foes; prices start at PhP 200.
Feel free to expand the list in the Comments section with your own store finds (unless you want to keep the stock to yourself which is completely understandable) 😀
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JPOP Manila 
there’s also this stall sa basement ng shoppesville. they also sell umaibo.
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Ah I think I’ve seen that — they also sell Japanese toiletries and cosmetics, right?
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My uncle bought me some passion fruit flavored kitkat, Its so delish! ❤ But I don't know if its already available in Manila.
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There’s Robinsons Supermarket and an adjacent Japanese/Chinese confectionery shop (forgot the name though…) in Eastwood City, Rustan’s depato basement supermarket in Makati, and Moshi Moshi in Regis Center in Katipunan infront of Ateneo, that’s all I know of.
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Our office is in SM Aura and I never once thought of checking out the Supermarket for Japanese KItkats… orz
Thank you so much for the info! 😀
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did you check it? im soo willing to buy that stuff. thanks! 🙂
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